How To Find Total Reach On Facebook Page?

Asked by: Mr. David Williams B.A. | Last update: July 19, 2023
star rating: 4.0/5 (31 ratings)

To see your page's total reach for any time period, open the Reports tab and select Content (Global). Agorapulse automatically calculates the total number of users who have seen your content. Below the tally, you can also see how your reach compares to the previous time period.

How do you calculate Total page reach?

Add up the numbers in your “Lifetime Total Likes” column (in the Page Data spreadsheet) and divide by 31 to get your average. Divide the average number of users reached per post by the average number of total Page likes, and you'll have your average reach.

What is total reach on Facebook?

Facebook reach analytics tool Total reach – the number of people who were served any activity from your page including your posts, posts to your page by other people, page like ads, mentions, and check-ins.

How do I find my reach and impressions on Facebook?

Frequency Formula: impressions / reach = frequency. 100 / 70 = 1.4. Step 1: Click “More” on the bottom right corner of your Story. Step 2: Click the graph icon to access your analytics then scroll down to “Impressions.” Step 1: Click “View Insights.” Step 2: Swipe up on the Insights bar. Step 3: Scroll to “Impressions.”..

How do I see my organic reach on Facebook?

To look at your organic traffic, you need to dig into your Facebook Insights. Go to the Posts tab to check out your posts' performance for the last month. Click on See More to find out about older posts. You can track your post reach in terms of organic and paid by selecting Organic/Paid from the Reach drop-down menu.

How to Increase Your Facebook Organic Reach - YouTube

20 related questions found

What is Facebook reach and engagement?

The main difference between post reach and post engagement on Facebook is that post reach measures how many people have seen your post, while post engagement measures the interactions with your posts and includes likes, shares, and comments.

How do you calculate total impressions?

Here's how impressions and budgets are calculated: Impressions × CPM ÷ 1,000 = Budget. Budget ÷ CPM × 1,000 = Impressions. .

Is reach the same as impressions?

Reach is the total number of people who see your content. Impressions are the number of times your content is displayed, no matter if it was clicked or not. Think of reach as the number of unique people who see your content.

Why is my page reach so low?

Basically, if you post too often or too rare, your Facebook social reach is likely to go down. What's more, this works differently depending on what type of page you run. According to some research, there's a pretty clear difference between brand pages and media pages when it comes to post frequency.

What is organic reach in Facebook?

See less. Post reach is the number of people who saw any of your posts at least once. This metric is estimated. Paid reach is the number of people who had a paid post from your Page enter their screen. Organic reach is the number of people who had an unpaid post from your Page enter their screen.

Which is better engagement or reach?

Reach is best described as the number of unique viewers who see your content, while engagement is those who interact with your content. In other words, engagement is things such as likes, comments, share etc.

What is a good reach rate on Facebook?

- For the reach- and impression-based measurement method, a 1% - 2% Facebook engagement rate is considered good. This is because promoted content is usually tailored to a unique group of audience. You can select the targeting criteria before promoting the content.

How does Facebook calculate total engagement?

The average engagement rate per post by fans on Facebook is calculated as the total engagement (reactions, comments, and shares) divided by the number of posts the page published. The result is then divided by the number of fans, and all multiplied by 100.

How do you calculate unique reach?

To calculate unique reach, Google Ads uses statistical models that account for user behavior across many browsers and devices. These models are created by observing aggregated user behavior across Google products to determine cross-device usage patterns.

How do I calculate impressions on Facebook ads?

The number of impressions per user (the number of times your ad will air) can vary from 15 to 20 for an audience of less than 10 000 people. Thus, for calculating the number of impressions, just do the following calculation: 10,000 x 15 = 150,000. Your ad on Facebook could potentially be aired 150,000 times.

How do you calculate views to impressions?

View rate – It measures the number of views or engagements your video ad gets divided by the number of times your ad is displayed (video and thumbnail impressions).

Is reach the same as views?

Page views are the number of times a Page's profile has been viewed by people, including people who are logged into Facebook and those who aren't. Reach is the number of people who saw any content from your Page or about your Page. This metric is estimated.

Why is my reach higher than my views?

While commonly confused with reach, impressions are the total number of times your content could have been seen. If your Instagram impressions are higher than your reach, it's a sign that your audience is viewing your content multiple times.

Can reach be higher than impressions?

Can impressions be lower than reach? A. No, all impressions that turn into engagement are counted as reach, but even if they don't those will still be impressions. So, reach is a subset of impressions and cannot be higher.

Why are my Facebook posts not reaching friends?

But unless they're interacting (liking, reacting to, commenting, or sharing) immediately with your content, there's a chance Facebook's algorithm will hide your post so no one will see it. They do this because they want you, as a public Page and presumably a business, to pay for visibility through Facebook Ads.

Why has my Facebook reach dropped 2021?

Sometimes when our reach suddenly drops, that means our audience trends have changed. This shouldn't be surprising with COVID happening. More people are working from home on their own schedules, staying home at night, or changing their daily habits.

Why aren't my posts reaching my followers?

When people follow you, Instagram knowns they would like to view your content. So even if Instagram doesn't show your posts to a majority of your followers at first, it may get picked up by the algorithm and end up on your followers' feeds later on. So try waiting a day or two before posting again.

How can I increase my Facebook post reach without paying?

8 Ways To Increase Your Facebook Reach Without Spending Money Create Awesome Content. Embed Your Posts. Encourage Likes & Shares. Ask Your Fans To Receive Notifications. Give Reasons To Comment. Mix Up Your Content. Become a Content Curator. Create Fan Page Relationships. .

What's considered viral on Facebook?

A viral post is something that has been shared, copied and spread across all social platforms. On Facebook in particular, going viral means that a post has generated a great deal of attention in the form of a high number of likes, shares and comments.

How do you get 1k followers on Facebook?

How to get your first 1,000 fans on Facebook Step one: Fill out your page completely. Step two: Invite your friends to the page. Step three: Share a link to your profile via other networks and via email. Step four: Add Facebook buttons to your website. Step five: Spend a little on Facebook advertising. .